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| "The Shake Weight" source: http://www.dailymail.co.uk/tvshowbiz/article-1239591/Alex-Gerrard-new-face-Shake-Weight-fitness-product-ridiculed-TV-host-Ellen.html |
A design that strives to make our society today a more utopian world is the “Shake Weight”. This strange (and pretty silly) object is an exercise device that takes the normal arm weight and turns it into a something more. The designers of the “Shake Weight” wanted to make lifting weights and thus making the human physique better by creating a more appealing way to work out. The “Shake Weight” looks like an ordinary weight but it vibrates to tone and add muscle to the upper body of the user. This vibrating technology was initially targeted for women but now can also be found for men too. It both strengthens and is a convenient tool to allow the average American to work out more than they normally would. Yes, this device looks slightly suggestive and kind of stupid when a user is exercising, but it creates results… or so the tests show. It is the perfect example of utopian design because it takes an everyday object and attempts to make it better. Not to mention, the marketing for this new product has been huge, and has even shown up in popular tv shows like South Park and SNL. These shows indeed mocked the “Shake Weight” but any press is good press to a certain point. Every child, teenager, and adult in America knows what eh “Shake Weight” is and in my opinion, that is pretty huge for an exercise designed object.




